LIKE MIKE BLOG

For everyone that like's Mike.

1/17/08

It's not about the shoes.



The only thing better then seeing the new Air Jordan's for the first time is seeing the new Air Jordan commercial for the first time.

The Air Jordan's commercials have a rich history of there own.

Jordan Brand recently aired the new Air Jordan XX3 commercial.

The commercial features old footage of Brand Jordan athletes such Derek Jeter, Terrell Owens, Ray Allen and even features a quick clip of what looks like a very young Michael Jordan from his elementary or middle school days.

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The concept of the the commercial is shifting the focus from the classic Spike Lee line: "It's the shoes", to "It's not the shoes, It's what you do in the shoes."

Enjoy.



Jumpman23.com

1 comment:

Anonymous said...

Anybody know who the guys in the commercial are besides MJ, Ray Allen, Jeter, T.O., and Melo?